About Us - Raising The Baa

Once upon a time....

Sheep-herding as a team building activity was an ‘off the cuff’ idea suggested by Chris to David Wreathall, when he was organising the first youth development programme for his fledgeling charity Inner Flame. He was in need of an activity to bond the youngsters at the start of their week, to witness their communication style and to measure their levels of confidence.

Team building with sheep became, and remains, a regular part of every Inner Flame course for teenagers and also now for young adults as part of the Prince’s Trust Team programme, also delivered by Inner Flame.

We have a passion for helping youngsters develop their skills and entrepreneurial spirit so we are committed to staging six charitable programmes each year. If you are connected to an organisation that fits the bill, please get in touch


Meet the Flock

Shepherd's Hut 

The people who drive the business and keep the flock moving, day in day out:

Chris Farnsworth

Head Shepherd and Director


Chris founded Raising the Baa in 2011 and, as well as running the company, also still facilitates many of the team building sessions More >>

Caroline Palmer

Top Dog (aka Managing Director)


Caroline combines her love of the outdoors, animals and personal development and directs this energy into growing the Raising the Baa brand More >>

Janice Riches

Flock Support


A business graduate whose first career was in technology, Janice now divides her time between her long-established executive search business and Raising the Baa’s back-office More >>

Jill Harding

Flock Support


Jill splits her part-time Raising the Baa role between the office and at client events, where her positive and hard-working character comes to the fore. More >>

Vivien Simpson

Flock Expansion


If you receive a call from Raising the Baa and there’s a hint of an Australian accent that will be Vivien whose international property work experience has been in Australia, Hong Kong and England. More >>

Darren Hignett

Flock Relations and Expansion


Another linguist in the fold (alongside Caroline), Darren’s remit is to build our flock online and support our communications through our preferred social media channels. More >>

Field Force

Our fab-ewe-lous shepherds and facilitators who as professional associates help to deliver our training programmes with their specialist skill-set:

Robin Casson

Deputy Shepherd


Our deputy shepherd and facilitator Robin is an expert shepherd versed in all aspects of sheep husbandry. More >>

Caroline Cunningham

Deputy Shepherd


Caroline, also a life-long farmer, has also taught in Further Education and special needs schools. More >>

Frank Whiting

Associate – Trainer, Facilitator and Shepherd


Following 25 years in the UK Armed Forces, Frank now runs his own training and development business that specialises in experiential learning. By a happy coincidence he also farms sheep! More >>

Paul Warriner

Associate – Trainer and Facilitator


Jan de Jonge

Associate – Business Psychologist


Using psychology to develop senior management teams, Jan uses psychometric tools and his unswerving aim to get to the nub of behavioural or cultural issues in organisations. More >>

Tony Botterill

Associate – Trainer and Facilitator


Tony’s approach to developing leaders and teams is refreshingly unique and engaging. No doubt this has been shaped as much by competing in the ‘world’s toughest yacht race’ as his 28 years of experience in the field. More >>

Ian Beer

Associate – Trainer and Facilitator


Engaging passionately and energetically with teams and their leaders to get the very best out of them, Ian has a knack of presenting complex concepts and theories with clarity. More >>

Clare Smale

Associate Trainer and Facilitator


Highly qualified and experienced, Clare is a perceptive and encouraging coach and trainer who has challenged teams and individuals across a spectrum of organisations and industries. More >>